Recently JetBlue encouraged passersby to literally take large-format posters from bus shelters. These not-so-small 'coupons' entitled some observant--and lucky--New Yorkers incredible items including tickets to sporting events and even free flights. JetBlue plans on running the event again this week. http://www.adweek.com/adfreak/jetblue-told-new-yorkers-steal-its-bus-shelter-ads-and-rewarded-them-it-167277
gawck talk blog
We post informative, inspiring and fun bits of information on large format products, marketing and design a couple times a week. This includes our very popular Funny Sign Friday™.